Social Media Intelligence (SMI or SOCMINT) is processed information, sourced from online social platforms and applications that facilitate and enable the collecting, monitoring, and analysis of up-to-date online sentiment and social commentary. The rich and varied information available from social platforms may be live or historical, opinion or fact, text or multi-media, proprietary or crowd-sourced; depending on the data provided by each source, and an investigator’s ability to cross-reference the data across platforms and tools, a comprehensive profile of an individual, location, or event can often be built quickly and accurately.
To recognize, collect, and leverage the value of social platform-sourced information, research and investigative professionals must fully understand the limitations, restrictions, and legal implications of obtaining, and utilizing, such information in a manner that user privacy expectations, license agreements, and other legal limitations are not violated.
Social Media Intelligence & Investigation will introduce research and investigative professionals to a variety of essential tools and techniques necessary to locate, collect, and utilize social platform-sourced information, and introduce investigators to the considerations and implications of leveraging this type of information safely and appropriately.
During this first module, students will be exposed to some of the fundamental concepts of online research, investigation, and intelligence, including essential tools and techniques that will be used throughout the course. Most importantly, students will be introduced to the considerations and implications of leveraging intelligence from social media platforms safely and legally.
This second module will introduce students to platform-specific tools and techniques necessary for locating, collecting, and utilizing social platform-sourced information. The techniques and considerations introduced in the first module will be revisited throughout this second module as students explore a variety of social platforms.
The final module of this course will pull together all of the tools and techniques introduced in the first two modules, and will reinforce key concepts students need to always be aware of when gathering social media intelligence.