A practical, methodical two-day course in defensible social media intelligence — search, collection, verification, and network analysis, applying AI deliberately and confirming every finding independently.

Social Media Intelligence (SOCMINT) is processed information sourced from online social platforms that supports investigation, analysis, and decision-making. This course goes beyond tool tutorials: participants learn a repeatable, defensible SOCMINT method — how to scope and authorize a task, read a subject’s online behaviour, search and collect rich media, spot deception and AI-generated content, verify and corroborate findings, and document their work to a standard that holds up to scrutiny.

In this newly updated course, AI is integrated throughout as a working tool — for query generation, media triage, translation, and link-analysis suggestions — always taught alongside its limits and the governance and policy considerations that come with using it. AI accelerates search and first-pass review; it does not verify or conclude, and its use must sit within your organization’s approved AI governance policy. Every technique in this course is paired with the legal, ethical, and documentation practice that makes it defensible.

Learn About

  • Legal, ethical, and organizational limits on SOCMINT collection
  • Behavioural frameworks for reading a subject online (the House Model, HUMINT-informed analysis, user breadth/depth)
  • Search-operator methodology and AI-assisted query techniques
  • Cross-platform identity pivoting
  • A repeatable image and video investigation checklist, including AI-assisted triage
  • How platforms assess account authenticity, and how to govern a defensible research account
  • A framework for detecting deception, fake accounts, bots, and AI-generated/synthetic media
  • Corroboration and documentation standards that produce a defensible record
  • Social network analysis, including responsible use of AI-assisted link analysis

Who Should Attend?

  • Investigators and Analysts
  • Researchers and Journalists
  • Law Enforcement and Government Officers
  • Public Safety and Security Professionals
  • Legal Practitioners
  • Information Specialists
  • Business Managers
  • Competitive Intelligence Professionals
  • Petrochemical and Pharmaceutical Reps
  • Manufacturing and Marketing Professionals
  • Regulators and Compliance Professionals
  • Finance Professionals
  • Insurance Providers
  • Fraud and AML Examiners
  • Human Resource Managers
  • Loss Prevention Officers
  • Debt Collectors
  • Non-Profit Organizations

Individual & Legal Responsibility

SOCMINT and AI use are governed by legislation, case law, and organizational policy that vary by jurisdiction, sector, and employer. It is the responsibility of each participant to understand and comply with the laws, regulations, and internal policies that apply to their own role and jurisdiction before applying the techniques covered in this course.

This course provides a general, defensible methodology; it is not legal advice, and it does not replace an organization’s own authorization, privacy, or AI-governance framework.


Upcoming Events
202C SMI - Social Media Intelligence & Investigation Schedule

Dates

Event Location

Nov 25th - Nov 26th, 2026

Live Remote Delivery | 10:00 AM-6:00 PM ET | 8:00 AM-4:00 PM PT | 3:00 PM-11:00 PM UTC

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